our values

magical

Our Promise.

All children have a wonderful world of imagination within them, just waiting to burst. Our mission is to help nurture and evolve that world with our whimsical items.

timeless

Handmade. Heirloom Quality.
Our items are simple, classic and meant to be loved for many years. We are dedicated to a very high standard of workmanship - each piece is carefully and lovingly made.

inclusive

Everything for Everyone.
Our items are intended to spark magic within all children, regardless of gender identity and expression. Everyone has the right to be themselves. This is a safe space.